The Spirit of Innovation Wrigley associates are proud to be a part of the Wrigley Company, and are dedicated to its long-term success. Every associate is expected to operate under the Company's shared values and rely on these values to guide their behavior with each other, and the customers and communities of the Wrigley Company. These values form the foundation for the way we conduct our business - the Wrigley Way. We treat each other with trust, dignity and respect. We create an environment where people from diverse cultures and backgrounds work together effectively. We support and have the courage to take measured risk. We act with a sense of urgency without sacrificing excellence. We foster a spirit of innovation in all areas of our business. We strive for effective communication that results in teamwork, shared knowledge and ideas. We make an extraordinary effort to attract, identify, recruit and retain the very best person for every job. We pursue lifelong learning and personal development. We encourage individual leadership, responsibility and accountability. We demand of ourselves high standards of ethical behavior. We develop long-term relationships for mutual growth and profitability.